Many BI vendors and industry commentators have been promoting
the idea of ‘BI 2.0’. This new generation of BI software is
easy to use, fast and flexible. It is said that BI 2.0 will
rocket user adoption from its 25% or so penetration level
of business users to 85%-plus. BI will then be truly ‘pervasive’.
This is an attractive vision from a vendor perspective. But
from a buyer perspective, it raises a number of issues:
1. Existing BI shelfware does not support the ‘pervasiveness’
vision.
There is much BI ‘shelfware’ in customer sites already. These
are generally the BI licences that vendor sales executives
sell in volume purchase agreements or at vendor financial
year-end discount prices. If BI software is so ubiquitously
required, there would be no BI shelfware and IT would find
users for these licences.
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