Gerald Bradley: stakeholder engagement
is a key part of the overall process for ensuring projects
and programmes are successful
Ever heard a project manager say, when asked how their project
is progressing, that everything would be fine if it weren’t
for people? People are often seen as the problem, yet they
can be a major part of the solution. In most projects, benefits
arise as people behave differently:
Customers buy more.
Suppliers deliver sooner.
Staff take on new responsibilities.
People communicate more effectively.
Managers make better decisions.
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