E-Commerce Software & Services

Lacking an e drive

AT THE LAST election, the Labour Government declared its goal to make the UK the ‘best place for e-commerce by 2002’. Since this time we have seen the rapid decline of the technology stock market and the dotcom crash tarnish the e-halo.

Yet incorporating e-commerce, and broader e-business, into company initiatives is still critical for ongoing success in what is now a global economy. And if the UK is to maintain its strong market position, companies cannot afford to be complacent about how they go about running e-initiatives.

There is no doubt that e-business has a tremendous potential. But it’s not just about new technologies. It’s about transforming the way organisations operate.

Furthermore, e-business is not just about e-commerce buying and selling, but the ability to create new sources of shareholder value through providing organisations with the chance to transform their competitiveness, change the industries in which they operate, fuel innovation, open up alternative distribution channels and enhance communications with not only customers, but partners and suppliers as well.

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