E-Business Solutions

Firstwave Technologies

Firstwave Technologies has been incorporated for over 16 years and is a traded NASDAQ stock (FSTW). Its CEO and founder, Richard Brock, is recognised as one of the pioneers of modern customer relationship management (CRM).

Firstwave has over 20,000 installed users at 200 companies in more than 20 countries. It has been trading in the UK for over 10 years. Its UK customers include Argos, RAC, Nationwide and Forte Hotel Group.

Approach

Firstwave has witnessed through its history the advent of client/server technology and recognised the rapid growth of the internet as an important element of the overall CRM solution.

It is for these reasons that it offers its eRM suite of web-based applications.

Firstwave approaches the sale of its eRM solution as an automation of the CRM process. First and foremost, the company says, any customer relationship management solution should be viewed as an enterprise-wide solution to automating the CRM process.

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